3D plan rendering, also known as architectural rendering, refers to the process of creating realistic and detailed 3D visualizations of architectural floor plans and designs. It involves the use of specialized software and techniques to transform 2D plans into immersive 3D models.

Architectural firms and designers use 3D plan rendering to bring their ideas to life and to communicate design concepts to clients and stakeholders more effectively. These renderings showcase the proposed design in a photorealistic manner, allowing viewers to visualize the space, materials, lighting, and other design elements.

By providing a lifelike representation of the final product, 3D plan renderings help in making informed design decisions, identifying potential issues, and generating interest among potential buyers or investors.